Across the Void
Film Festival
Across the Void is Sacramento’s science fiction film festival campaign that spans three days. Brace yourselves as we embark on a journey through the Across the Void Film Festival curated for working adults ages 25-38. For any adults with children, we encourage them to tag along, encouraging a bonding experience. Explore the cosmic escapades of Aiden, our alien protagonist, as he ventures into the captivating realm of arcade games, where reality and fiction intertwine. The games reveal Aiden's intriguing and unsettling interactions with humans, setting the stage for a cosmic narrative. Buckle up as we delve into the touchpoint journey, unraveling the immersive experiences that await you.
Illustration
System Thinking
User Experience
Narrative
Skills
Final Deliverables
Promotional Posters
Exterior Banners
Billboard
Festival Program
VIP Box
Webpage
Merch
Year
Fall 2023
The Across the Void Film Festival project was an enlightening experience that acquainted me with UI/UX principles. It emphasized the seamless integration of four crucial touchpoints—awareness, planning, experience, and follow-up—into my work. This endeavor seamlessly merged print and digital mediums, amalgamating marketing strategies, brand identity development, illustration, and user experience design. It served as a testament to the potency of integrated marketing techniques across diverse print and digital platforms, strategically utilizing touchpoints to maximize impact.